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id="data driven SEO specialist"
class="3+ years experience"
<p(assion)> Understanding, helping & connecting users</p>
Experience working both freelance and agency side for B2B and B2C giants such as Specsavers, easyJet and B&Q. My passion for SEO comes from understanding, helping & connecting users and the joy in learning something new about a range of topics in my content marketing endevours. Firm believer in Good SEO = Good Content. It really is that simple.
print ("experience")
Croud
Freelance SEO Consulting
October 2024 - Present
Moved over to Freelance to help with additional support on deliverables including but not limited to, Digital PR Audits, Content Audits, Content Planning & Editorial Brief Production and more.
July 2024 - October 2024
Croud Luxe
Senior SEO Manager
Managing client accounts for luxury brands including projects and retainers of 15k+ along with team channel development. Brands included Fortnum & Mason, Smythson of Bond Street & Maybourne Hotels Group.
January 2024 - Present
Ayima
Senior SEO Consultant
New Role taking on the bulk of client strategy and account management, including end to end from onboarding to off boarding and ongoing strategy consultancy. Upselling on off-page strategy for existing client accounts. Management of clients with budgets of $1m.
March 2023 - December 2023
Ayima
SEO Consultant
+ Ongoing SEO Consulting
Spearheading dynamic content strategies, technical SEO audits, and comprehensive e-commerce SEO for distinguished B2C brands including B&Q, Screwfix and easyJet.
+ Strategic Content Management
Crafting and implementing engaging content strategies that work in tandem with improving on-page performance, UX and search engine visibility.
+ Data-Driven Optimisation
Utilising Google Analytics, Google Search Console, Ahrefs, Semrush and other 3rd party tools for robust data analysis, guiding effective SEO decisions and inputting forecasting models for new business leads.
+ Proactive PR and Digital Outreach
​
Orchestrating strategic digital outreach campaigns to cultivate online visibility for brands to produce innovative content trend reports and engaging visuals.
July 2022 - March 2023
Curated Digital
Content Marketing Executive
Digital Marketing agency based in Old street. Worked with clients such as Specsavers and Nature’s Best to deliver a range of data backed SEO strategies including content plans, content briefs and larger scale independent market research projects (Competitor GAP analysis and Search, Social and Trend Analysis). Responsible for internal marketing channels and community management.
March 2022 - July 2022
Kinsume
Sales & Marketing Intern
Marketing company connecting brands with influencers with a focus on sustainable practices. Content manager for inhouse marketing resource blog [exploratree.blog]. Role included; Developing blog content, SEO strategy and keyword research for content planning.
2021 - 2022
Freelance
London
Freelance SEO blog strategy for a range of local restaurants and dog walking service clients. This included Wordpress and Wix set up and blog content proposals.
October 2020 - March 2021
MotherTongue
Translator
Freelance translator working for clients such as Naver to deliver translations and localisations of webtoons.
print ("education")
2016 -2020
BA Asia Pacific Studies (With Korean)
University of Central Lancashire
Graduated with first class honours (1:1)
Course included student exchange year abroad at Sungkyunkwan University (ì„±ê· ê´€ëŒ€) in Seoul, South Korea.
2013-2015
Esher College
Thames Ditton
3 A levels & EPC
Grades from A* - C
2007-2013
SCHS
South London
10 GCSE's
Grades from A* - A